American Red Cross Expands Capacity to Handle
Disasters
Organization increases
stockpiles of supplies; plans to build partnerships
with community groups
Orlando, Fla., Tuesday, April 11, 2006 –
The American Red Cross detailed plans today to
expand its capacity in disasters, dramatically
increasing pre-positioned supplies to assist
communities across the country through the earliest
days of a disaster. The Red Cross also said it plans
to form partnerships with community-based
organizations to speed assistance to disaster
victims and bring help closer to where they live.
Most elements of the initiative will be completed
or underway by July 1, according to Joseph C.
Becker, the Red Cross’s Senior Vice President of
Preparedness and Response. Becker described the Red
Cross’s plans at the National Hurricane Conference,
where leading forecasters and first-responders are
meeting this week to map strategies for hurricane
readiness.
“We are significantly expanding our operating
capacity to enable us to respond more effectively in
the event of a worst-case scenario, such as the one
we experienced last year,” Becker said. “And even if
we are not tested as we were then, we will be ready
for the challenge.”
The initiatives include:
Stockpiling of Supplies
• Dramatically increasing the stockpiling of
supplies (food, cots, blankets, comfort kits, etc.)
in key risk states, which will enable the Red Cross
to serve one million meals and shelter 500,000
people per day in the initial days after a disaster
strikes. This represents an additional investment of
about $80 million for supplies and nearly tripling
of warehouse space around the country. •
Pre-stocking one million debit cards for families
displaced by catastrophic events. • Pre-positioning
redundant communications equipment - satellite
phones, cell phones and radios - in 21 cities in
nine coastal states.
Strengthening the Infrastructure
• Upgrading the Red Cross’s IT infrastructure to
allow it to speed financial assistance to one
million affected families within a ten-day period
and two million over a longer term. During Katrina,
that system strained after it exceeded 100,000
cases, though the Red Cross ended up serving more
than 1.2 million families across the Gulf Coast
through a variety of means. • Creating, with the
Federal Emergency Management Agency, a nationwide
database that will help officials track the location
of shelters - as well as the number of people in
them - during a major disaster. - more - 2 of 2
• Dedicating Red Cross staff to coordinate
closely with state emergency management agencies in
13 high-risk areas.
“We know that in time of very large disasters,
many new organizations step forward and join the
response effort,” Becker said. “We plan to forge
partnerships ahead of time so we can make
coordination easier and give good partners what they
need to better serve their community.”
The Red Cross will ask local chapters to form
partnerships with faith-based and community groups,
providing them with training, funding and technical
assistance, and setting out clear protocols for
effective and accountable operation.
In the wake of Katrina, the largest disaster
response in American Red Cross history, countless
churches, community groups and others opened their
facilities and provided volunteers to house and feed
victims. But after several days, as volunteers
fatigued and resources dwindled, many of these
organizations needed help themselves.
“Americans share an unyielding and selfless
spirit, especially in times of disaster,” said
Becker. “We are committed to working more closely
with the right partners in each community to make
sure that we serve all those in need in the best
possible way.”
The American Red Cross is where
people mobilize to help their neighbors—across the
street, across the country and across the world—in
emergencies. Each year, in communities large and
small, victims of some 70,000 disasters turn to
neighbors familiar and new—the nearly 1 million
volunteers and 35,000 employees of the Red Cross.
Through more than 800 locally supported chapters,
more than 15 million people gain the skills they
need to prepare for and respond to emergencies in
their homes, communities and world. Some 4 million
people give blood—the gift of life— through the Red
Cross, making it the largest supplier of blood and
blood products in the United States. The Red Cross
helps thousands of U.S. service members separated
from their families by military duty stay connected.
As part of the International Red Cross and Red
Crescent Movement, a global network of more than 180
national societies, the Red Cross helps restore hope
and dignity to the world's most vulnerable people.
An average of 91 cents of every dollar the Red Cross
spends is invested in humanitarian services and
programs. The Red Cross is not a government agency;
it relies on donations of time, money, and blood to
do its work.
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